Private Dining Rooms of Spiaggia
Before: Traditional focus on the food and view, to the
detriment of the four-star quality and experience. Did
not work in tandem with the collateral of the parent restaurant.
After: High-touch papers, textures, patterns, embossing
and metallics replaced the wall-to-wall photography while
introducing new branded elements. The circle linear pattern
was created for the restaurant's 20 th anniversary and
offers a new visual heritage for the next 20 years, appearing
in uniform design, take-out bags, and other print collateral.